Lora Cecere's picture

Presentation Given by Lora Cecere at the Terra Technology conference on April 5

Presentation given in Orlando at the ninth Terra Technology customer conference. At this session, E2open and Terra Technology presented plans fo the joint company roadmap.This presentation takes a hard look 15 years back and 15 years forward.

Coping With Complexity

Supply chains around the world are getting more complex, largely driven by the popularity of growth through innovation strategies to boost sales. Unfortunately, increased complexity makes it harder to plan and execute, raising operating costs and risking the growth. How management reacts to this challenge has become more important than ever and it starts with learning from industry leaders.

Coping With Complexity
Alyssa Vallie's picture

Terra Technology 2015 Forecasting Benchmark Study Highlights

Persistent market volatility, economic uncertainty and increased complexity due to the rapid rate of new product introductions make forecasting demand challenging. This study features planning performance and overall trends including network complexity, error and bias, forecast value-added, extreme error and Demand Sensing performance for 14 multinational consumer goods companies, allowing readers to compare their forecast performance against the industry average. 

Cradle to Grave?

Last week, I interviewed Robert Byrne, founder of Terra Technology on his demand planning benchmarking study. I enjoy creating the Straight Talk podcast series, and Rob's findings in his benchmark study are always thought-provoking. This is his fifth year of studying demand processes.

Cradle to Grave?

Give New Answers to Bridget

It was a stuffy, hot day, and I found myself sitting by Bridget. The supply chain team was attempting to explain their demand-driven project. They were asking for funding; and Bridget, the treasurer, was not buying the message. On my way back to the train, I struggled with what had just happened. I had worked hard to teach the team—presenting how to talk the language of demand —but it was not understood at the boardroom level.

Give New Answers to Bridget

Learning to Speak the Language of Demand

New shoes feel awkward. Blisters appear. Feet hurt. The shoes are worn for short periods. Often we shelve them to allow our feet to recover. However, over time, they slowly feel comfortable. They become a part of our wardrobe.

Learning to speak a new language is similar. Conversations are strained. Mistakes are made. Pauses are awkward. Confusion reigns. Communication is stilted. It takes time. Slowly the words take definition in everyday speech.

Learning to Speak the Language of Demand

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